It's time to celebrate PLAY!

This 11 June, the world is celebrating the second annual International Day of Play, declared by UNICEF, with the theme Choose Play - Every Day!

And at Aden + Ren, we’re joining in by doing what we do best: making purposeful, child-led play more accessible for every home.

From 1–15 June, ALL our Playroom items will be on sale — no code needed.

Let’s raise a generation of independent, curious thinkers — one solid wooden, open-ended toy at a time.

Shop the Playroom Collection

With joy,

Mei