Dear APSS Members,
We are excited to invite you to an exclusive workshop titled "From an Idea to the Bookshelves of the World" with renowned speaker and author, Robin Speculand. Join us for an insightful masterclass designed to guide you through the fascinating journey of book publishing.
Here are the details:
Date: March 21st, 2024
Time: 6:00 PM - 9:00 PM
Location: Level 7, Launch Program Room, National Library Building
100, Victoria Street, #07-01 Singapore, 188064 Singapore
REGISTER: https://my.asiaspeakers.org/event-5604388
(Registration fee- $10)
Ever wondered what it takes to publish a business book? Should you even start? What's involved once you've begun? And how do you maximize its impact and value? This masterclass, custom-designed for APSS members, will address these questions and more.
Agenda:
- Introduction: Discover the journey ahead and decide if writing a book is for you.
- Chapter One - What should you write about? Who are you writing for? What is the “dent in the universe” you are making?
- Chapter Two – Do I go with the publisher? If I don't what is involved and if I do what is involved?
- Chapter Three - How many words should be in your book? Should there be a call to action at the end of each chapter? Do you use images? Should I use generative AI? How do you include references? And probably most importantly how long will it take?
- Chapter Four - How long will the editing take? Do I have to agree with the editor?
- Chapter Five - What is the right design for my cover and the layout of the book?
- Chapter Six – What platforms do I publish the book on? Should I hold a publishing party? Do you agree to sign books at our local bookstore?
- Chapter Seven – How do I let the world know that they can now purchase my book? What are the biggest marketing mistakes? What are the secrets to maximizing sales? Should I buy Google ads?
- Chapter Eight – You've done all the hard work. How do you know continue to maximize the value?
Robin Speculand, a renowned strategist and digital implementation expert, is dedicated to revolutionizing strategy execution. As a co-founder of APSS and CEO of Bridges Business Consultancy Int, Robin leads the way in inspiring leaders to adopt innovative approaches. With a TEDx presentation and recognition as a Thinkers50 nominee, Robin's influence extends globally. An acclaimed author of nine books, including "World’s Best Bank: A Strategic Guide to Digital Transformation," Robin continues to shape the future of strategy and digital innovation.
This workshop promises to be an invaluable learning experience for aspiring authors and seasoned writers alike. Don't miss this opportunity to gain insights from a seasoned expert in the field of book publishing.
A sneak peek introduction to our SIG ‘Author’s Corner’ by Vivek Iyyani & Erika Behl
To register for the workshop, please use the following link:
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