Qué Pasa en Madrid

Your weekly newsletter with Business & Tech events in Madrid.

Week 47 // 17 to 23 November

Hola, Madrileños! Qué pasa this week in Madrid?

Monday, 17

• 📈 Taller - Escala tu Negocio con IA y Mentalidad Exponencial/ 10am - 2pm: workshop on using AI to improve business operations, decision-making, and growth through practical tools, mindset development, and a structured action plan.
• ☕ Del Vivero a la NASA – Coffee break con Ayim Manuel De La Fuente/ 12 - 2pm: this is the story of Vulkano Engineering, an advanced engineering company bringing energy innovation in aerospace. The co-founder will share the growth story, with tips on securing public funding and navigating regulated industries.
• 👩 Women Startup Awards 2025/ 7 - 9.30pm: awards ceremony recognizing women-led startups and highlighting innovators selected for their impact and growth potential. A good occasion to get inspired by startups that work.

Tuesday, 18

• 🛍️ IA & Retail: The Shift/ 9.30am - 2pm: presenting practical applications of AI in retail and e-commerce, including case studies, tools, and strategies to optimize online stores, personalize campaigns, and analyze consumer behavior.
• 🛰 Innoday: Seguridad y Defensa/ 10am - 2.30pm: gathering startups, corporates, investors, and experts to discuss cybersecurity, dual-use technologies, aerospace, and defense innovations, with panels on European programs and sector trends.
• 📊 Alteryx Experience: Essentials | Workshop presencial/ 10am - 12pm: hands-on workshop teaching the basics of Alteryx, a platform for Data analytics and process automation. Learn about data preparation, cleaning, integration, and combining datasets.
• 🛍️ TikTok Shop - Debate: ¿Oportunidad o Burbuja?/ 12 - 2pm: exploring the potential of TikTok Shop for brands and creators, analyzing its opportunities, risks, and impact. Learn how the platform works, assess its relevance for their products, and exchange ideas.
• </> DevCon 2025/ 6.20 - 7.20pm: meetup by Liferay Spain User Group to reconnect, discuss community updates, and share upcoming plans tied to DevCon 2025.
• 🤝 Emprender con IA: Herramientas Prácticas para Ahorrar Tiempo y Ganar Foco/ 6.30 - 7.30pm: workshop with practical ways for entrepreneurs to apply AI in startups and SMEs with tools like ChatGPT, Notion AI, and Zapier to automate tasks and workflows.
• 💥 Empresas Que Importan: Estrategia Con Impacto/ 6.30 - 9pm: exploring purpose-driven, sustainable businesses that create real value for clients, teams, and society, with strategies for authentic sales, coherent growth, and examples of impactful companies.
• 🎈 F*ck the Small Talk: Madrid #3/ 6.30 - 9pm: a structured environment for deep, meaningful conversations, using games and guided discussion to move beyond small talk. Engage in curated activities, meet new people, and connect in a relaxed setup.
• ✨ Snowflake User Group Madrid – Data Modeling Edition/ 6.30 - 9pm: session on professional-level data modeling in Snowflake, the widely used cloud-based data storage platform, covering advanced techniques and best practices for structuring and managing data efficiently.
• 💻 CodeMeet Madrid: Battle of the Agents: The Financial Report Quest/ 6.30 - 9.30pm: workshop on how to design and coordinate autonomous AI agents to analyze financial data, interpret regulatory filings, and generate a full investment report, including a hands-on challenge.
• ⚡ Lightning Talks #37 @ Maria Pandora/ 7.10 - 9.10pm: a series of short talks where speakers present diverse ideas in five-minute segments followed by audience questions.

Wednesday, 19

• 🔥 ¿Estás Aprovechando de Verdad el Valor de la IA?/ 9.30 - 11.30am: the CTO of Atos in Iberia discusses why most AI pilots fail to deliver value and offers strategies to move from experimentation to strategic implementation, including governance, monetization, and scalable “quick wins.”
• 🔊 El Sonido de tu Marca: Branding Más Allá del Logo/ 10am - 2pm: learn how to create a coherent audio identity for your brand, including designing a sound universe aligned with your target audience and using audio to strengthen emotional connection and brand differentiation.
• 🙋🏻‍♀️ Mujeres que se Abren Camino: Emprender con Propósito/ 12 - 2pm: presenting real stories from women entrepreneurs and showcasing municipal resources to help women start or grow their businesses.
• 💰 Programa de Aceleración de Carabanchel/ 4 - 6pm: kick-off session introducing the Carabanchel business incubator acceleration program with its methodologies, resources, and expectations, and including a panel discussion on the role of AI in entrepreneurship.
• 🤝 Resiliencia Empresarial: Sobrevivir… o Desaparecer/ 4.30 - 7pm: training for entrepreneurs and business owners to anticipate, manage, and turn crises into growth opportunities, using a live crisis simulation to practice decision-making under pressure.
• 🤔 Cuando el Ego se Disfraza de Lógica/ 6.30 - 8.30pm: exploring how ego often masks as rational arguments, subtly shaping career decisions. Get guidance to distinguish between seeking validation versus creating real impact, and how to pursue professional growth consciously.
• ✈️ Open Day at Ryanair Labs Madrid - QA Edition/ 6.30 - 8.30pm: Ryanair Labs opens its doors and presents its Quality Assurance (QA) processes, highlighting current practices and demonstrating how AI can identify and resolve problematic tests - concluding with networking over pizzas, snacks, and beer!
• ✨ Future Design: Creatividad & Innovación/ 6.45 - 9pm: exploring how AI and immersive technologies are transforming the role of designers, emphasizing strategic foresight, predictive and immersive design, and the mindset needed to lead innovation.
• 👶 "Baby and Kids" Business Brunch/ 7 - 9pm: networking event for business owners that serve babies and kids to connect and discuss business-building strategies over breakfast (drop me an email if interested!).
• 🤖 Season of AI: MCP - Temporada 5/ 7 - 9pm: if you work with AI, you need to know about the Model Context Protocol (MCP). Learn how to integrate AI models with client applications using C#, Java, JavaScript, and Python, and properly use MCP.
• 😱 ¿Quieres Saber Como Piensa Hacienda?/ 7.30 - 9pm: session explains how Hacienda, Spain’s tax authority, evaluates financial and tax-related decisions, offering insights for better compliance and strategic planning.
• 🎯 Encuentros en La Nave - Diseño de EX en el Ámbito Corporativo/ 7.30 - 9pm: discusses how Experience design can shape corporate culture, with professionals from Moeve and Telefónica sharing insights on aligning identity, culture, and purpose while addressing current challenges and AI integration.

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Thursday, 20

• ♻️ Mediación Administrativa y Resolución de Conflictos Urbanísticos y Medioambientales/ 9.30 - 11am: session by Ayuntamiento de Madrid on administrative mediation as an alternative method to resolve urban and environmental conflicts, detailing practical approaches, legal frameworks, and real case studies from both public and private sector perspectives.
• 💵 Taller Exprés de ventas: Cómo Vender sin Presionar/ 10am - 2pm: workshop training sales professionals and entrepreneurs to use emotional and neurolinguistic techniques to build trust, connect deeply with clients, and influence buying decisions without pressure.
• 🌐 Lanza tu Web Legalmente: Avisos, Cookies y RGPD/ 10.30am - 2.30pm: training for entrepreneurs and web managers to make their websites legally compliant with GDPR, LSSI, and cookie regulations.
• 💰 Inversiones Extranjeras en España – Claves para Empresas Internacionales/ 1.30 - 3.30pm: Talk by Madrid Investment Attraction (MIA) guiding foreign investment screening in Spain, covering current regulations, review criteria, and upcoming European legislation.
• 🚀 De ML a Deep Learning: Todo lo que IA Puede Hacer Para tu Startup/ 3 - 7pm: workshop explaining the fundamentals of Machine Learning, Deep Learning, GenAI, LLMs, transformers, tokens, and embeddings, and guides participants in applying these tools to create business documents, visuals, and presentations.
• 🤖 Mindstone - November AI Meetup/ 6 - 9pm: monthly meetup exploring AI through technical demos, productivity applications, and discussions on its societal impact, with opportunities to connect with other AI enthusiasts.
• 🎯 Masterclass: Creación de Marca Personal/ 6.30 - 8pm: masterclass teaching professionals how to build a strong personal brand, define the audience, create consistent content, and leverage platforms like LinkedIn and Instagram to increase credibility and visibility.
• 💥 Impact Narratives: Bridging the Gap Between Work and Impact/ 7 - 9pm: meetup focuses on crafting impact narratives, where the Head of Product of dLocal, a global payment provider, will help product teams articulate how their work drives lasting business value.
• 🚫 Back to Human: Phones-Off Playground for Fun and Connection/ 7 - 10.30pm: creating a structured environment to disconnect from phones and engage in games, exercises, and conversations designed to improve authentic human connection and self-awareness.
• 🗣️ Improve Your Public Speaking Skills/ 7.30 - 9.30pm: weekly meetup to develop public speaking skills in English through structured practice and real-time feedback.

Friday, 21

• 🔄 Cómo la IA Generativa, Agentes y Datos están Transformando la Industria Aseguradora/ 9.30am - 1.30pm: explore how GenAI, intelligent agents, and data platforms like Microsoft Fabric are transforming the insurance industry, with real-world use cases and their impact across underwriting, claims, marketing, and customer service.
• </> Devfest Madrid 2025/ 4 - 10pm: technical conference by Google Developers Group Madrid, bringing together software developers and tech professionals to explore new technologies, share solutions, and discuss industry trends.
• 💬 Guiris x Deep Chats/ 7.30 - 10.30pm: collaborative event by Guiris de Mierda exploring the highs and lows of modern dating through stories, confessions, and interactive discussions, combining humor and meaningful conversation for attendees. Not exactly business-related, but you never know which collaborations can come out of networking.

Saturday, 22

• 🖥️ Presentaciones Eficaces/ 10am - 2pm: workshop with practical techniques to improve public speaking: voice, gestures, emotional control, memory, and the effective use of visuals, with personalized coaching included.
• 🔥 Pensar, Crear y Conectar: IA Agéntica, Pensamiento Crítico y Hardware Abierto/ 10am - 2.45pm: conference on agentic AI, critical thinking, and open hardware, combining philosophical discussion, technical challenges, and hands-on practice with devices and microcontrollers.

Sunday, 23

• 😴

Upcoming Events

• 📈 Agilidad e IA en la Práctica: Construyendo Valor Juntos, November 24
• 🔐 Jornada IA & Ciberseguridad, November 24
• 🎤 Open Mic Storytelling #24 - "Gratitude", November 25
• 🍺 RevChill | Social Meet Madrid– Revenue, Beers and Connections, November 26
• 🚀 Nada de Suerte: Decisiones, Fracasos y Victorias de Emprendedores que Siguen de Pie, November 26
• 🔐 Ciberseguridad para Empresas y Pymes, November 26
• 🗣 Horizon Deep Tech Summit 2025 - 30% off via this link, November 26-27
• ☕️ Climate Coffee - Madrid, November 27
• 🤖 Microsoft Cloud & AI Day, November 27
• 🍕 Cloud Native @NextThink, November 27
• 📊 WTM Madrid | Dashboards, Datos y Gestión de Estrés, November 27
• 👩‍🚀 La Mujer en la Industria Aeronáutica, November 28
• 🎉 Data Saturday Madrid 2025, November 29
• 🔥 Web3 Hackathon by MERGE, November 29-30
• 🍸 Professional Networking & Drinks, December 1
• </> De Comprimir a Crear: el Viaje Secreto de los Autoencoders, December 3
• 📊 Madrid dbt Meetup, December 4
• 🤯 Control del Estrés: Herramientas para Recuperar la Claridad, December 11



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Disclaimer: Qué Pasa en Madrid is not responsible for the events included in the present email. Informational purpose only. Issue #53 (16.11.25)