The Franchise King® by Joel Libava

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Where the truth lives in a franchise deal

A simple way to hear what the brochures and Discovery Day leave out.

Hi there.

This week, I'm going to talk about:

The Franchise Validation Call: Where the Truth Lives


I think you'll like it. It will help you to get to the truth about any franchise opportunity you're looking into buying. Here goes.


Look, every franchisor has a beautiful website, a slick video, and a "Discovery Day" where the coffee is suspiciously good. Nobody's lying, exactly.

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