Jenna Zaffino, NBC-HWC by Jenna Zaffino

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From Wine-Lover 🍷 to Wellness Coach 🍎: My Unexpected Journey

On February 16th, 2016, I decided to stop drinking. Back then, choosing sobriety was swimming against the current.

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Hi ,


On February 16th, 2016, I decided to stop drinking. If I'm being honest, choosing sobriety back then was like swimming against the current. The "sober-curious" movement hadn't taken hold, and cans of wine weren't a staple at every grocery store. My journey to an alcohol-free life began amidst years of fertility treatments, undiagnosed endometriosis, and the pressures of owning a large Pilates studio. Somewhere along the way, my inner strength had melted into a sticky puddle of goo.


On the outside, I was performing all the roles expected of me: fantastic mom, successful entrepreneur, loving dog owner, and dedicated partner to my husband. But inside? A different story was unfolding. The part of me that craved self-care, pleasure, and genuine connection? That part had become lost, buried beneath the weight of worry and responsibilities. It was as if I was playing a role I no longer recognized, disconnected from the woman I truly was.


The goo inside of me was thick with apathy and physical pain. A glass of wine was an effective anesthetic...until it wasn't.


That February day marked my final "day one." I'd tried to quit before, only to be lured back by a mom's night out or a stressful election cycle. But this time, with no obvious saboteurs on the calendar, I chose to become my own ally.




"Day One" has since become "Year Nine," a milestone I'll celebrate this February. However, not drinking for 9 years is the least interesting part of this journey.


Being soberly present has meant learning to embrace victories and disappointments alike. Managing the discomfort of worry and pain without numbing them. Feeling ALL the feelings, setting boundaries, and prioritizing my well-being, even when it disappoints others.


While it's taken some work, the goo has been replaced by an arsenal of coping tools, perspectives, passions, and hope. And even when my vision is clouded by chaos, worry and stress, I know that there's something stronger to depend on than escapism.


It turns out, when you forge your "goo" in the fire of clarity, conviction, and resilience, it crystallizes into a diamond of internal support. 💎


I know life might feel pretty gooey right now. You might feel stuck, overwhelmed, lost in worry and disappointment. It's hard to sustain hope when the world feels uncertain. But you are so much more than that goo.


There's no way around it—we have to go through the fire. But navigating these challenges with clarity, conviction, and resilience can make all the difference. It's about finding the inner strength to weather the storms and emerge even stronger.


Here's the good news: you don't have to walk through the fire alone. 


I know how challenging it can be to navigate those flames. But my journey isn't the only reason I'm confident I can help. I'm also a board-certified coach with the skills to guide you on yours.


That's why I'm pleased to introduce:



Wellness Check Sessions



In these specially priced sessions ($87,) we'll work together as a team. This isn't about me giving you advice; it's about me helping you tap into your own wisdom and inner strength. We'll explore what's important to you, the obstacles you face, and the steps you can take to stay on a path of clarity and resilience through challenging times of your life.


Together, we'll:


Uncover your inner strengths: Identify your core values and strengths, and learn how to leverage them to overcome challenges. We'll explore practical tools to support self-compassion, build resilience and enhance self-trust.


Navigate worry and disappointment: Develop a personalized-toolkit of coping strategies to manage stress, anxiety, and setbacks. We'll experiment with techniques that you can have at your fingertips to help in times of acute stress.


Prioritize your well-being: Clarify your priorities and create a realistic self-attendance plan that fits your lifestyle. We'll break down your goals into manageable steps and explore ways to integrate healthy habits into your daily routine.


Find moments of joy and hope: Cultivate gratitude and appreciation for the good things in your life, even amidst challenges. We'll explore ways to connect with your passions, find meaning and purpose, and foster a positive outlook.



Single Session


Series of 3



These sessions will be available for a limited time as we close out 2024. You don't have to navigate this journey alone. Let's work together to transform your 'goo' into a diamond.


Schedule your wellness check session today and as always, thank you for being here.


✌️ Coach JZ


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REPLAYS ARE UP! Click the highlighted link to take class with me below:


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