the john ashworth files by John C Ashworth

John Ashworth Aug 28, 2025

Funeral home marketing is NOT a perfect science...

...the corporate giants aren’t waiting. The aggressive local competitor isn’t waiting. Someone else is stepping into the…

John Ashworth Aug 21, 2025

The Future of Pre-Need: Why Incremental Progress Beats Waiting for Perfect

...he didn’t get there by luck, or by chasing unicorn agents, or by waiting for the “perfect” moment.…

John Ashworth Aug 19, 2025

Why Video Is the Secret Weapon in Death Care #substack #shorts

This is a clip from https://theashflash.substack.com/p/the-overlooked-weapon-for-funeral?utm_source=youtube_shorts See…

John Ashworth Aug 19, 2025

🚀 The Overlooked Weapon for Funeral Homes and Service Businesses

The fastest way to generate leads, close sales, and simplify your message is with a powerful Explainer Video.…

John Ashworth Aug 13, 2025

Is Death Care tech broken?

Not one of these companies is truly focused on your sales the way they should be.…

John Ashworth Aug 8, 2025

What if the most powerful leaders are the ones who listen more than they speak?

Discover the strength in humility—let's explore how...…

John Ashworth Aug 6, 2025

Some advice in the funeral profession is flat-out dangerous

You should always be marketing. You should always be pushing your message into the marketplace...no matter how good your…

John Ashworth Jul 31, 2025

This is the question every funeral home owner and every preneed agent should be asking right now

How can I build more AI into my workflows—Not someday. Not next quarter. Now!…