If you consume any content about fitness or biohacking, by now you have heard of the supplement Athletic Greens, or AG1 for short (don’t ask me where the 1 comes from).Big names like Andrew Huberman and Tim Ferriss promote it every episode, and hundr...

If you ask most private practice owners what they want most, they would say more patients or more traffic.If more people saw the business and entered the doors, the more revenue they would make.The problem is traffic is only one part of the equation....

“I tore my rotary cupp,” patients have told me over the years.Of course, there’s no such thing. They’re referring to their “rotator cuff,” a group of muscles that that cling to the head of the humerus that make the shoulder rotate.It's easy to dismis...

I listened to an interview with Amit Kaglani, the founder of Arrow Physical Therapy. He started with one clinic and then expanded to 100 clinics when he made a deal with private equity.Here are my key takeaways from this interview.Amit says you must...

A few years ago, I noticed that every podcast and YouTube video promoted this service called Better Help, which allowed you to connect to a therapist through its app and get treatment for depression, anxiety, and other mental health impairments.Earli...

The other day I was reading an article about private equity's impact on the healthcare industry and the quality of patient care.Opponents of healthcare say that they reduce wages, lay off workers, and use healthcare to make money but not to produce b...

I did home health for seven years in Arizona, California and Texas and met thousands of people from every stratum of society. Before I started home health, I had never met entire portions of society. I grew up in a nice suburb of Washington, DC, so m...

The next time you scroll through your social media feed, count the number of photos and posts that happy and positive versus the ones that are negative and mundane. You see a couple kissing on the beach with the sun setting behind them. In reality, 9...

I predict in the next few years that there will be two tiers of healthcare professionals. Those with a brand, and those without a brand. In other words, either healthcare professionals will produce content online, or they won’t. The first group wi...

I’ve noticed a trend when I visit healthcare websites. Almost all of them have social media icons at the bottom or top of their website, but only half of them have email newsletters. This disappoints me, because I write emails and understand the powe...